Bondhus

Minimum Advertised Price (MAP) Policy

Policy Statement

Bondhus Corporation has unilaterally established a policy regarding the Minimum Advertised Price
(MAP) of Bondhus products which are sold or distributed in the United States. Bondhus Corporation
has invested significant resources in product innovation, development, and marketing to build and
maintain its reputation for high-quality and to generate goodwill in all Bondhus Corporation brands.
Bondhus Corporation believes implementation of a MAP policy is necessary for Bondhus products to
maintain its reputation for high-quality products, preserve its brand image and ensure distributors and
retailers provide effective marketing and technical support. This MAP policy is effective as of
January 1, 2022, and supersedes all prior Bondhus MAP policies regarding Bondhus Products.

Scope

This MAP policy applies to all advertisements of Bondhus Products. “Advertising” under this policy
means a public announcement promoting a Bondhus Product in any form including, without
limitation, flyers, posters, coupons, mailers, inserts, newspapers, magazines, catalogs, mail order
catalogs, internet or similar electronic media, text message, television, fax, radio and public signage.
This MAP policy also applies to all Bondhus Products sold via any retailers’ website including, but
not limited to, an original company website and/or any and all affiliate websites where retailers
advertise Bondhus Products electronically.
The MAP is based on the net advertised price (i.e. net of all discounts, rebates, etc.) for all Bondhus
Products. A list of MAP prices will be posted on the Bondhus website (www.bondhus.com) and may
be updated or modified from time to time by Bondhus Corporation in its sole discretion. This policy
does not apply to the actual price at which Bondhus Products are sold by any retailer, distributor, or
any other reseller of Bondhus Products (collectively referred to as, “retailers”). A retailer is free to
determine its actual retail price for Bondhus Products.

Policy Compliance

Any attempt to reduce the net advertised price below the applicable MAP for that product will be
considered a violation of the MAP policy. Such attempts to advertise a net price below MAP may
include but are not limited to:

• Advertising Bondhus Products subject to store-wide discounts that would result in a net
advertised price that falls below MAP.
• Advertising Bondhus Products in combination with non-Bondhus products at a single price
that would result in a net advertised price that falls below MAP.
• Advertising multiple Bondhus Products for a single price that is less than the combined MAP.
• Advertising that offers gift certificates or store credit in combination with Bondhus Products
at a single price where the gift certificate or in store credit results in a net advertised price
below MAP.
• Advertising Bondhus Products through online auctions where the minimum bid is below
MAP.

Policy Violations

Bondhus Corporation shall determine any noncompliance of this MAP policy, in its sole discretion.
Bondhus Corporation will not accept any communication from any retailer regarding the willingness
of the retailer to bring its advertised prices into compliance with the MAP policy. In the event a
retailer chooses not to comply with this MAP policy, Bondhus Corporation has the unilateral right to
take any action it deems, in its sole direction, appropriate including, but not limited to: (a) refusing to
accept orders related to any non-complying retailer for any given period of time; and/or (b)
terminating the business relationship altogether or adding a non-compliant retailer to Bondhus’ “Do
Not Sell” List.
As part of the Company’s monitoring of this MAP Policy, Bondhus Corporation and its partners may,
from time to time, utilize a range of human and computer technologies to monitor the pricing and
placement of Company products across the Internet. This monitoring may include, without
limitation, visiting the website(s) of any retailer and/or tracking compliance with the MAP Policy by
any retailer through third-parties. Any attempt by a Reseller to redirect, mask, or otherwise interfere
with these monitoring efforts or any other enforcement of the MAP Policy will be considered an
express violation of the MAP Policy.

Exceptions

The Bondhus MAP policy does not apply to the following (exceptions):
• Electronic mail sent directly in response to a customer inquiry.
• Internet “shopping cart” pages where a customer makes his or her final purchase selection.
• Advertisements that offer free services with purchase; free installation, adjustment or training
unless the advertisement specifies a value of those services which nets a price below MAP on
Bondhus Products.

Unilateral Nature of Policy

This MAP policy has been unilaterally developed and adopted by Bondhus, in its sole discretion, and
will be unilaterally enforced by Bondhus. The business relationship between Bondhus and each of its
retailers remains an “at will” business relationship. Bondhus reserves the right to terminate such
business relationships without cause and at any time. Nothing in this MAP policy is intended to be a
contract or agreement between Bondhus and any of its retailers as to the terms of this MAP policy.
Bondhus will not enter into any discussions with any retailers on any conditions of acceptance related
to this MAP policy, as it is non-negotiable, and will not be altered for any retailers. Bondhus does
not seek, nor will it accept, any agreement or assent from its retailers respecting this MAP Policy.
Bondhus reserves the right, at any time, to modify this policy, to establish new or different policies or
to discontinue any or all such policies.

Contract Information

Bondhus sales personnel have no authority to modify or grant exceptions to the MAP policy or have
any communications with any retailers regarding the terms or non-compliance with this MAP policy.
All questions or comments regarding this MAP policy are to be directed to csservice@bondhus.com.